Seoul, Korea, 17 April 2007 - SK Telecom (CEO Shin Bae Kim, www.sktelecom.com) announced that the company won prizes as the Best Asian Telecom Carrier, and the Best Mobile Carrier at the Telecom Asia Awards, for two years in a row.

The Telecom Asia Awards are given every year by Telecom Asia, IT and telecom media in Asia, and IDC, market survey institute, as a result of evaluating financial results (40%), market leadership (20%) and corporate governance (20%) of about fifty telecom operators in Asia. These awards celebrated their 10^th anniversary in 2007. A Telecom Asia official commented that the reason SK Telecom was selected as the Best Asian Telecom Carrier, is that it has continuously made investments in developing new content and networks in a saturated mobile communications market environment. In addition, SK Telecom demonstrated outstanding leadership in expanding its overseas business operations.

"These awards have great significance because SK Telecom’s achievements and growth potential have been recognized both at home and abroad. We will make concerted efforts to reinforce our competitive-edge in global operations, and lead in convergent markets, as well as strengthen our domestic wireless market leadership, thereby achieving sustainable growth” said Joong Rae Cho, head of SK Telecom’s PR Office.

A ceremony for the awarding of prizes for winners in twelve categories that included SK Telecom, took place in Haenam, China on April 16^th. In this ceremony, the prize of Telecom CEO of the Year was awarded to CEO “Allen Lew” of Singapore’s SingTel, and the prize for Best Managed Service Provider was given to BT Asia-Pacific. Asia Netcom of Hong Kong won the prize for Best Wholesale Carrier, and Bharti Televenture of India received the award for Best Emerging Market Carrier.

SK Telecom was also selected as the Best Asian Carrier in 2006, and won a prize for being the Best CDMA Operator in 2000.