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Press Release
Recently the number of abandoned dogs has been greatly increasing, and the number of abandoned dogs nationwide has reached about 10 thousand a year. This has become a serious social problem.
People can obtain photos of, or information about abandoned dogs, and have a consultation about adoption through the wireless Internet NATE service.
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A person is shown searching for a suitable puppy by accessing the information on abandoned pets through wireless Internet NATE. SK Telecom carries out the `Abandoned Pet Adoption Campaign`. Through this campaign, people can make inquiries about, and see photos of abandoned dogs, and then have a consultation for an adoption by pressing the `**882+Call` button and connecting to the wireless Internet NATE Service)
The campaign will be carried out by introducing information on abandoned dogs now owned and protected by animal protection institutions like ’Animal Freedom Korea’ and ’Arumpoom’ through "Bow Club", a menu of pet portals on the wireless Internet NATE service. People can obtain such information as abandoned dogs’ photos, sex, and evacuation habits, and have a consultation on adoption with an involved animal protection institution.
Abandoned dogs are defined as dogs that are wandering around without an owner, are known to be abandoned by owners, or captured and protected by local government agencies. Recently the number of abandoned dogs has seen a great increase, and this has become a serious social problem.
The animal protection institutions are not allowed to legally retain the dogs longer than 30 days due to limited retention spaces and dog food expenses. Furthermore, they have limitations to find new owners of the dogs on their own. Therefore, if the institutions do not find new owners within 30 days, the dogs inevitably must be given an easy and painless death.
However, through the "Abandoned Pet Adoption Campaign" in which the animal protection institutions offers accurate information on the dogs, and SK Telecom’s NATE ’Bow Wow Club’ site spreads the information in a rapid manner, a great number of abandoned dogs are expected to end up with new owners before they have to be killed. The number of abandon dogs nationwide has reached about 10 thousand a year.
People can make inquiries about the abandoned dogs, or have a consultation for adopting the dogs, by pressing "**882+Call" and connecting to the relevant menu of their cellular phone. They can also use the service by using wireless Internet NATE > 8 Ticketing/Horoscope/Education /Daily Life > 9 Mania World > 1 "Missing Children Shelter" in the ’Bow Wow Club’. No information use fee will be charged in addition to the call rate.